Our Logo


Pure, Clean & Simple…  that’s Sweet

In an abstract context, our logo reflects and symbolizes the core elements that help guide us here at Sweet Waterwear.

  • Yin and Yang universally represent the balance essential in all life.
  • Above a perfect breaking wave symbolizes the beauty and magnificence of the ocean and its almighty power.
  • Reflected below, in perfect harmony is the rebound and undertow from the wave’s energy.
  • Abstract drops of water symbolize and speak to earth’s most plentiful and most precious natural resource, one that we can all enjoy, but that we must also respect, treasure, protect and preserve.
  • Last is a smooth and stylized “S”…  for Sweet.